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One of a number of analytical tools for analyzing data is data mining software which allows users to analyze data from different categories or angles, and summarize the outcomes identified.
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Econsultancy has conducted a small study of the factors that influence a customer’s purchase decision on e-commerce sites.
The obtained results correspond to other studies as well as my personal experience and can lead to significant improvements of your conversion rate.
Born in Newcastle, he has an English degree from Queen Mary, London and after working for the NHS, trained as a journalist with the Press Association.
Passionate about music, journalism and Newcastle United.